Rachel Saunders
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AboutResearch ReportsMediaContact
Rachel Saunders
 
CES 2024: AI takeover, amusement park-style activations and more
CES 2024: AI takeover, amusement park-style activations and more

The CES Trends Set to Shape 2024

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Rachel SaundersJanuary 20, 2024ces, ces2024, millennials, gen z, tech, consumer tech, sk, samsung, amazon, walmart, experiential marketing, marketing, artificial intelligence, ai
VOGUE BUSINESS interviews Rachel about the need for diversity in influencer marketing and the role algorithms play in driving inclusive representation
VOGUE BUSINESS interviews Rachel about the need for diversity in influencer marketing and the role algorithms play in driving inclusive representation

VOGUE BUSINESS interviews Rachel about the need for diversity in influencer marketing and the role algorithms play in driving inclusivity

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Rachel SaundersAugust 5, 2020influencer, marketing, diversity, inclusion
CAMPAIGN publishes Rachel and Jessica Reznick's predictions for the future of experiential marketing in a post-COVID world
CAMPAIGN publishes Rachel and Jessica Reznick's predictions for the future of experiential marketing in a post-COVID world

CAMPAIGN publishes Rachel and Jessica Reznick's predictions for the future of experiential marketing in a post-COVID world

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Rachel SaundersJuly 15, 2020
THE VENDRY publishes Rachel's consumer research on how COVID-19 is shaping a new era of connection
THE VENDRY publishes Rachel's consumer research on how COVID-19 is shaping a new era of connection

THE VENDRY publishes Rachel's consumer research on how COVID-19 is shaping a new era of connection

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Rachel SaundersMay 11, 2020covid, covid-19, connection, experiences, events, virtual
ADVERTISING WEEK 360 publishes Rachel's analysis of Delta's 'Parallel Reality' experiment at CES 2020
ADVERTISING WEEK 360 publishes Rachel's analysis of Delta's 'Parallel Reality' experiment at CES 2020

Advertising Week 360 publishes Rachel's analysis of Delta's 'Parallel Reality' experiment at CES 2020

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Rachel SaundersJanuary 27, 2020CES, tech, technology, delta, parallel reality
THE SENSUALIST publishes Rachel's take on sex tech at CES 2020 and the rise of the sexual wellness market
THE SENSUALIST publishes Rachel's take on sex tech at CES 2020 and the rise of the sexual wellness market

The Sensualist publishes Rachel's take on sex tech at CES 2020 and the rise of the sexual wellness market

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Rachel SaundersJanuary 19, 2020sex, tech, CES, ces2020, wellness, health
VOGUE BUSINESS talks to Rachel about the rise of TikTok and Magnetic North's Gen Z Forecast
VOGUE BUSINESS talks to Rachel about the rise of TikTok and Magnetic North's Gen Z Forecast
Rachel SaundersOctober 31, 2019
THE DRUM publishes an editorial authored by Rachel for We're Magnetic on the future of experiential pop-ups
THE DRUM publishes an editorial authored by Rachel for We're Magnetic on the future of experiential pop-ups

The Drum publishes Rachel’s predictions for the future of the Instagram Museum.

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Rachel SaundersSeptember 14, 2018
ADWEEK announces Rachel’s new position as Global Director of Consumer Research and Insights at We’re Magnetic
ADWEEK announces Rachel’s new position as Global Director of Consumer Research and Insights at We’re Magnetic

ADWEEK announces Rachel’s new position as Global Director of Consumer Research and Insights at We’re Magnetic.

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Rachel SaundersMay 21, 2018
THE WALL STREET JOURNAL interviews Rachel about why "sex sells" is changing for fashion and beauty brands
THE WALL STREET JOURNAL interviews Rachel about why "sex sells" is changing for fashion and beauty brands

The Wall Street Journal features Rachel’s perspective on why “sex sells” is becoming less relevant.

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Rachel SaundersMarch 5, 2018
THE TELEGRAPH interviews Rachel about Gen Z's spending habits and how financial institutions can appeal to younger generations
THE TELEGRAPH interviews Rachel about Gen Z's spending habits and how financial institutions can appeal to younger generations

The Telegraph interviews Rachel about Gen Z spending trends and how financial institutions can appeal to younger generations.

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Rachel SaundersFebruary 25, 2018
LUXURY DAILY interviews Rachel about Shiseido's incubator program for teens and her team’s research findings on Gen Z
LUXURY DAILY interviews Rachel about Shiseido's incubator program for teens and her team’s research findings on Gen Z

Luxury Daily interviews Rachel about Shiseido's incubator program and her team’s research findings on Gen Z.

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Rachel SaundersJanuary 24, 2018
DIGIDAY interviews Rachel about whether brands should get involved in polarizing topics like politics
DIGIDAY interviews Rachel about whether brands should get involved in polarizing topics like politics

DIgiday interviews Rachel about whether brands should get involved in polarizing topics like politics

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Rachel SaundersNovember 10, 2017
THE WASHINGTON POST interviews Rachel about Rent the Runway and her team’s findings on the shopping habits of Millennials and Gen Z
THE WASHINGTON POST interviews Rachel about Rent the Runway and her team’s findings on the shopping habits of Millennials and Gen Z

The Washington Post interviews Rachel about Rent the Runway and her team’s research findings on the shopping habits of Millennials and Gen Z.

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Rachel SaundersOctober 15, 2017
VOGUE interviews Rachel about why Millennials are experiencing heightened stress and the tech they’re using to cope
VOGUE interviews Rachel about why Millennials are experiencing heightened stress and the tech they’re using to cope

Vogue Australia interviews Saunders about why Millennials are experiencing heightened levels of stress and anxiety and the tech they’re utilizing to cope.

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Rachel SaundersApril 1, 2017
CNBC interviews Rachel about why brands are going after a $17B opportunity in size-inclusive retail
CNBC interviews Rachel about why brands are going after a $17B opportunity in size-inclusive retail

CNBC interviews Rachel about why brands are going after a $17B opportunity in size-inclusive retail.

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Rachel SaundersMarch 23, 2016
BUSINESS INSIDER includes Rachel's insights on sustainable fashion and the rise of conscious capitalism
BUSINESS INSIDER includes Rachel's insights on sustainable fashion and the rise of conscious capitalism

Business Insider includes Rachel's insights on sustainable fashion and the rise of conscious capitalism.

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Rachel SaundersMarch 7, 2016
THE NEW YORK TIMES publishes Rachel's team's findings on the rise of visual communication
THE NEW YORK TIMES publishes Rachel's team's findings on the rise of visual communication

The New York Times publishes Rachel’s team's findings on the rise of visual communication

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Rachel SaundersSeptember 27, 2015
ADVERTISING AGE features research findings on Gen Z’s culinary preferences fielded by Rachel and her team
ADVERTISING AGE features research findings on Gen Z’s culinary preferences fielded by Rachel and her team

AdAge features research findings on Gen Z’s culinary preferences fielded by Rachel and her team.

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Rachel SaundersAugust 21, 2015
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